A paid directory is simply a vertical in which you can find various businesses from many different sectors and industries. Most of these directories are free, but there are paid directories where you are charged for a submission.
Your paid submission can be anything from a simple text link and short description, to a full site synopsis with multiple page links. |
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An inclusion into a paid directory can be extremely beneficial for two reasons. Firstly you will gain exposure to an audience that has most likely used the directory before, and therefore will know how to navigate the site. Your site will be easy to find as it will be set out by industry, a little bit like an online yellow pages.
The other reason for the paid directories is the value of the backlink to your site. The page that has the link to your site is relevant to your arena, increasing its value. Another positive is that many paid directories are quite exclusive, and have very high PageRank, so not only do they pass on link authority, they pass on decent PageRank.
Submitting to a number of these will have great benefit for the strength of your site as viewed by the major search engines. At Total SEO Direct we actively seek out the most advantageous directories that will support your site, making sure you get the most out of every penny.
For more information on paid directories, or if you would like an SEO analysis of your site please use our enquiry form. |